Conducting a thorough yearly review of your BaseTao
Section 1: Gathering and Structuring Your Data Foundation
Your first step is to export your complete annual data. Navigate to your BaseTao
Upon opening the file in your preferred spreadsheet application (e.g., Microsoft Excel, Google Sheets), you'll encounter key columns vital for analysis: Begin by creating a clean, structured table. Consider adding a helper column to categorize items (e.g., "Apparel," "Footwear," "Electronics") for more granular insights.
Section 2: Core Metrics for Annual Performance Analysis
With your data organized, calculate these three essential metrics to evaluate your yearly performance.
1. Total Orders and Expenditure
Use the SUMTotal Annual Spend. Pair this with a COUNTTotal Orders Placed. This reveals your overall scale and investment in the platform.
2. Refund Rate Analysis
This is a critical efficiency metric. Filter your "Order Status" column to show refunded items or use a formula like COUNTIF.
Refund Rate Formula:
A high refund rate may indicate issues with your pre-purchase research, specific sellers, or item categories prone to stock outages.
3. QC (Quality Control) Success Rate
Analyze the "QC Status" column. Count the orders that passed QC on the first attempt.
QC Success Rate Formula:
A low QC pass rate directly impacts costs and time due to increased exchanges or refunds, signaling a need for better vendor selection or clearer sizing/material requests.
Section 3: Deriving Insights and Actionable Strategies
Raw numbers are only valuable if they lead to action. Cross-reference your metrics to uncover deeper patterns.
- Correlate Refund & QC Rates by Category:
- Identify Your Top-Performing Sellers:
- Track Monthly Spending Volatility:
- Identify Your Top-Performing Sellers:
Conclusion: Building a More Efficient Buying Cycle
A disciplined, spreadsheet-based review of your BaseTao